Challenge
UrbanatureTravel is one of Berlin’s most popular hiking and outdoor travel agencies, organizing group trips and adventure experiences across Germany and beyond. Their growth was being constrained by a dependency on Eventbrite and similar paid event listing platforms - each taking a percentage cut on every booking. Beyond the revenue loss, these platforms sat between UrbanatureTravel and their customers, limiting their ability to build direct relationships, gather feedback, and create repeat engagement.
As their trip volume grew, so did the cost of relying on intermediaries. They needed a solution that would put them in control of their own bookings, payments, and customer communication.
What We Built
We designed and developed a full-featured travel and booking portal tailored to UrbanatureTravel’s workflow:
- Trip listing and management - a clean interface for publishing upcoming hikes and travel experiences with availability, pricing, and group capacity
- Integrated payment processing - secure online payments directly through the platform, removing the need for any third-party ticketing service
- Customer communication tools - direct engagement with their community through booking confirmations, trip updates, and follow-ups
- Admin dashboard - real-time visibility into bookings, revenue, and trip analytics
The platform was built to reflect the UrbanatureTravel brand and give their team full autonomy over the customer experience from discovery to post-trip.
Impact
By moving off third-party platforms, UrbanatureTravel reclaimed the commission fees that were cutting into every booking. More importantly, they now own the customer relationship end to end - from first visit to repeat booking. The direct channel has improved trust, increased repeat participation, and given them the data they need to plan better trips and grow sustainably.
Visit urbanaturetravel.com to see the platform in action.